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The 2019 Robinson Fresh Produce Madness Winner Is. . .
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The 2019 Robinson Fresh Produce Madness Winner Is. . .


It may seem like the sports competitions have all wrapped up, but there’s still one more champion to announce: the winner of our 2019 Robinson Fresh® Produce Madness Tournament.

The championship featured a much-anticipated showdown between the fourth-seeded melons and the sixth-seeded tropicals. Both teams had a strong lineup with many advantages they could draw from to take the title.

Let’s review the melons vs. tropicals matchup.

The melons—with standout stars watermelon, cantaloupe, honeydew, mini seedless watermelon, and Athena melon—are a versatile perennial favorite. They’re full of vitamin A, vitamin C, potassium, and a refreshing amount of water content; buoyed by a passionate fanbase, this tasty group had a lot of momentum going into the final round.

But not to be outdone, the tropicals were also able to boast some compelling reasons to be considered contenders. Most know of their famed celebrities mango, avocado, pineapple, and papaya, but the tropicals have a deep bench of more than 30 players, including cactus pear and jackfruit. Offering many diverse but delicious tastes, this group attracted more and more supporters as the tournament wore on, and they continue to do so.

The championship round between the melons and tropicals was fierce, with many shocking swings and much delirious drama. But in the end, only one team emerged as the winner. . .

Tropicals!

That’s right, we’re proud to recognize tropicals as the victor of our 2019 Robinson Fresh Produce Madness Tournament! Gathering a growing crowd of shoppers, various tropicals commodities now tend to occupy a coveted spot on many home pantry shelves. And with their popularity poised to increase dramatically in the coming seasonal months—including pineapples for Easter, mangos for Cinco de Mayo, and papayas for summertime—it’s no surprise the tropicals were able to capitalize on the fervor and sweep into the top spot.

But no matter what time of year it is, Robinson Fresh’s consistent global supply of produce grown in 40 countries with the strongest growing seasons always keeps fresh fruits and vegetables at your fingertips. We source more than 2 billion pounds of produce annually, connecting you with all your #ProduceMadness favorites—like berries, greens, grapes, asparagus, citrus, and much more—whenever your customers need them.

If you want to know more about how to grow your business using our sourcing and consumer/category insights, be sure to connect with one of our experts.

Until next time, thanks for following along with our fun and friendly competition. And congratulations again to the triumphant tropicals!

Brendan Haslam

Brendan Haslam - Manager of Business Analytics

Brendan Haslam joined Robinson Fresh in 2018 as a manager of Business Analytics. Prior to that, he spent 15 years working for multi-national CPG companies and research agencies in the U.S. and Australia, honing strategic and leadership skills in market analytics, account management and targeting roles. Brendan holds a Bachelor of Business Administration degree with a concentration in Marketing and Management from The Wharton School, University of Pennsylvania. Brendan is married with two kids under 5 years old, and is a fairly rabid ‘phan’ of Philly sport teams – primarily the Eagles, Phillies and Sixers.
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The 2019 Robinson Fresh Produce Madness Tournament

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